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Program
NJ Heat Pump Water Heater Rebate
$750 standalone rebate for HPWH installation. Mutually exclusive with Whole Home if HPWH is in Whole Home scope.
NJ Heat Pump Water Heater Rebate
What it covers
Standalone $750 post-purchase rebate for installing an ENERGY STAR-certified heat pump water heater (HPWH) in a NJ home. Available statewide through the NJ Clean Energy Program — funded jointly by NJ utilities, not tied to a specific utility company.
This is the simplest path for homeowners replacing only their water heater (no HVAC or envelope work). It's also OBR-eligible, meaning it can be paired with 0% interest On Bill Repayment financing for the remaining cost of the install.
Eligibility
- Active NJ utility account (any of the 7 sponsoring utilities).
- HPWH must be ENERGY STAR-certified and meet NJ Clean Energy program spec.
- Professional installation typically required (DIY installs may not qualify — verify with program).
- Single-family, townhouse, and small multi-family eligible.
- Rebate is paid post-installation via the NJ Clean Energy rebate portal.
- OBR financing available for project cost above the rebate, subject to utility eligibility (see
rules/obr-financing.md).
Stacks with
- NJ utility electric rebates — TBD per utility. Conservative default: do not assume the standalone $750 stacks with a utility-specific HPWH equipment rebate (e.g., ACE HPWH $400-$700) for the same water heater. Treat as either/or until per-utility rules are verified.
Does NOT stack with
- NJ Whole Home Energy Solutions — if HPWH is included in the Whole Home scope of work, the homeowner is disqualified from the standalone $750 HPWH rebate for the same water heater. See
rules/hpwh-exclusion.md. - ACE HPWH equipment rebate — conservative default: either/or for the same install.
Edge cases
- Whole Home project that does NOT include HPWH: if the homeowner runs Whole Home for HVAC + envelope only, then separately replaces their water heater with a HPWH later, the standalone $750 may apply. Agent should flag as a possibility to verify during the consultation rather than promising it upfront.
- Existing tank still has years of life: HPWH replacement makes more economic sense once the existing tank is at end-of-life (typically 10-15 years for tank water heaters). Agent should not push a standalone HPWH replacement on a homeowner with a young water heater unless they're proactively decarbonizing.
- OBR pairing: project cost above the $750 rebate can be financed at 0% via OBR, making the out-of-pocket near zero for many households. Surface this prominently when recommending HPWH.
Recommended for
- Homeowners whose existing water heater is at or near end-of-life and who want to electrify cost-effectively.
- Anyone running a small-scope project (water heater only, no HVAC or envelope work) where Whole Home isn't a fit.
- Customers in PSE&G or other utility service areas where BD doesn't apply but they want to start electrification with a manageable single-measure project.
- Best surfaced alongside Whole Home as: "if you're doing a comprehensive project, HPWH is best included in Whole Home; if you're only replacing the water heater, the standalone $750 + 0% financing is the right path."